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About a year and a half after changing its name from Facebook to Meta and making it clear that it would invest heavily in the metaverse, the company is changing its discourse. The Silicon Valley giant says it is now focusing on advanced artificial intelligence.

In a statement sent to employees on Tuesday, the company’s CEO Mark Zuckerberg announced plans to lay off another 10,000 employees in the coming months and doubled down on its new focus on “efficiency.”

The pivot to efficiency, first announced last month on Meta’s quarterly conference call, comes after years of heavy investment in growth, including in areas of unproven potential such as virtual reality.

Now, Zuckerberg says the company will focus primarily on cutting costs and optimizing designs. Building the metaverse “remains central to defining the future of social connection” Zuckerberg wrote, but that’s not where Meta will put most of its capital.

“Our biggest single investment is in advancing AI and incorporating it into each of our products,” said Zuckerberg. He agreed with how AI tools can help users of his apps express themselves and “discover new content”, but also said that new AI tools can be used to increase efficiency internally, helping “engineers write better code and faster”.

The comments come after what the CEO described as a “humbling awakening” last year when the “world economy changed, competitive pressures increased and our growth slowed considerably”.

Meta and its predecessor have been involved in AI research for years, but the remarks come amid a heightened AI frenzy in the tech world that started in late November when Microsoft-backed OpenAI publicly launched ChatGPT.

Not to be outdone, Meta announced late last month that it was forming a “top product group” to “supercharge” the company’s work on AI tools.

“I think it’s good to focus on AI,” Ali Mogharabi, a senior equity analyst at Morningstar, told CNN of Zuckerberg’s comments.

Mogharabi said Meta’s investments in AI “are beneficial on both ends” because they can improve the efficiency of the engineers who create products and because incorporating AI capabilities into Meta’s lineup of apps will potentially create more time engagement for users, which may generate advertising revenue.

And in the long term, Mogharabi said, “a lot of the AI investments and a lot of the enhancements that come from those AI investments can be applied to the entire metaverse project.”

But Zuckerberg’s emphasis on investing in AI and using technology tools to make the company more efficient and increase its bottom line is also “what shareholders and the market want to hear,” Mogharabi said.

Many investors had already complained about the company’s metaverse ambitions and spending. In 2022, Meta lost over $13.7 billion on its “Reality Labs” unit, which houses its metaverse efforts.

Investors seem to welcome Zuckerberg’s shift in focus from the metaverse to efficiency. After falling sharply in 2022, Meta’s shares have risen by more than 50% since the beginning of the year.

Angelo Zino, the senior equity analyst at CFRA Research, said the second round of layoffs at Meta “has left us officially convinced that Mark Zuckerberg has completely shifted gears, shifting the company’s narrative to one focused on efficiencies rather than looking to grow.” the metaverse at any cost.”

Source: Olhar Digital

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Admission to the Agreement will take effect on August 1 of this year.

In mid -February, Brazil’s adhesion to the Hague Convention for the International Registry of Industrial Designs was made official after the government applied for its membership in the 1999 Geneva Minutes in December 2022. Entry into the agreement will be effective as of August 1st this year.

The process of adhesion to the system began last September when the House of Representatives approved the country’s bonding through Legislative Decree No. 274/22. With its adhesion, Brazil will become the second Latin American country (after Mexico) and the 79th member to join the Convention. Other American countries in the agreement are Belize, Jamaica, Mexico, Sao Tome and Principe, Suriname, Canada, and the United States.

The Hague Convention (in force since 1925) will allow those who have a business or produce industrial designs in Brazil to request their drawings from Brazil in any of the signatory countries through a single international request, Just as they can obtain international protection for their pictures in Brazil if they produce outside Brazil.

According to the World Intellectual Property Organization (WIPO), applications must be named after the creator, cannot be submitted through the Brazilian Patent Office (BPTO) (WIPO will administer the international applications), and may include until 20 variants of the projected model. These drawings must belong to the same class or subclass as the Locarno classification and share common characteristics. Brazil will protect the pictures recorded for 25 years.

The postage of the publication of industrial design is prohibited when Brazil has been designated in an international request; The change of holder is also prohibited until the registry receives certain documents and will not be allowed to register in the International Registry of Change of Inventive ownership in Brazil until the INPI has all the certification documents related to this change.

In Brazil, there are six resolutions related to industrial design: Resolution PR No. 232/2019, which provides for the creation of the Industrial Designs Manual (created in January 2019 through Normative Act 232/2019), and the resolutions for the expedited examination request for industrial design application dor sports products, for the delivery of the Electronic Industrial Design Registration Certificate, for the creation of the electronic industrial design module of the electronic industrial property management system, for the deposit of Requests for the filing of industrial designs for applications for geographical indications and the adoption of the international Locarno classification for industrial designs. Similarly, all these resolutions and other provisions are contained in Industrial Property Law 9,279/96, which defines industrial design in article 95, and the regulation of BPTO.

Being part of the Hague system is particularly advantageous, as it allows local designers to take their models outside Brazil and that SHEs and various companies quickly get registration in all contracting countries, avoiding complex and costly procedures, making a single payment for a Single request in a language through a single entity (WIPO) and with the freedom to schedule the publication of your registration.

Source: LexLatin

Applications for Wipo Global Awards are open, a boasting award for small and medium-sized businesses (SMEs) of all sectors of the economy, which use different forms of intellectual property, from copyright to brands, Patents, and geographical indications.

In their second edition, the awards intend to highlight the central role of SMEs’ innovative and creative activities and recognize creators, inventors, and designers who achieve their business objectives based on the efficient use of intellectual property rights and at the same time implement this innovation and creativity for society.

The winners will be entitled to a personalized mentoring program for intellectual property marketing, as well as a program on access to financing opportunities and partnerships.

Source: Sapotek

Nokia announced this Monday, 23, a new reciprocal licensing agreement with Samsung, covering patents for 5G technologies, among others. The partnership comes after the expiration of the contract that the two companies had at the end of 2022.

The deal covers Nokia’s key inventions for 5G and other technologies, for which Samsung will pay royalties. The contract, with confidential terms, will be valid for an unspecified period of years, starting on January 1, 2023. The agreement is within the perspectives that Nokia had disclosed in its financial statement for the third quarter of 2022.

Since 2000, the Finnish company informed it invested 130 billion euros (R$ 731.5 billion) in research and development. Nokia’s portfolio comprises around 20,000 patent families, with more than 4,500 considered “essential for 5G”.

The company contributes its inventions under open standards and, in return, has the right to license them on fair, reasonable, and non-discriminatory terms.

In this way, companies can license and use these technologies without making their own investments in standards.

Source: Mobile Time

In 2024, the Walt Disney Company will no longer be able to prevent other artists or companies from using the Mickey Mouse character image, which will fall into the public domain.

However, Disney also still holds trademark protection on Mickey Mouse, which is renewable for each 10-year period. While copyright keeps other companies from reproducing the Mickey Mouse image, a trademark ensures that other companies are not allowed to use the Mickey Mouse image in order to designate goods that could be considered as being produced by Disney.

Under US law, the mouse created for a cartoon in 1928 is expected to lose copyright protection.

With this, anyone can use Mickey without a license agreement. However, only the version that appears in the 1928 Steamboat Willie short film can be used freely.

According to the country’s current intellectual property law, characters and other artworks are no longer exclusive to those who created them after 95 years of conception.

Mickey Mouse — the creation of illustrator Walt Disney, the rodent that would become the hallmark of a global entertainment empire — whose silhouette consists simply of a large circle and two smaller circles that serve as ears, launched his career with The Steamer Willie, in New York on November 18, 1928.

This week, in an unprecedented decision, the 6th Panel of the Superior Court of Justice allowed three Brazilians to plant marijuana for medicinal purposes.

To show the impact of this decision on the lives of those who depend on very expensive treatments – and who can now be authorized to produce their own medicine at home – check out the conversation with researchers and with one of the patients who received this authorization.

A little marijuana plant will get big, flower, and be transformed into this extract. This is how the entire production is controlled by a 27-year-old who lives in Sorocaba, in the interior of São Paulo.

“I chose not to appear because there is still a lot of prejudice. I’m not doing anything wrong,” said the patient, who asked not to be identified.

And he’s not committing any crime, anyway. The Superior Court of Justice authorizes it. Until now, habeas corpus – authorizations for planting – had only been issued by lower courts, never by the STJ, which is a federal court. But the ministers of the 6th Panel were unanimous in their decision last Tuesday (14th).

The young man from Sorocaba had already asked for authorization to plant in the municipal and state courts, but without success. In addition to this case, the ministers of the 6th Panel of the STJ also gave permission for a woman and her nephew to grow marijuana for medicinal purposes. He treats psychiatric disorders.

“I have been taking medicine since I was 12 years old. Anything was cause for anxiety. I had really, really bad depression,” he said, who was introduced to medical marijuana by his mother.

The mother, in turn, decided to take a course.

“I had a certain prejudice, but then you learn in the course that what you are taking is a medication”, she says.

Reporter: And how are you today?
Patient: I haven’t known what it’s like to have an anxiety attack for almost two years.

Who prescribed marijuana substances for the three patients was Dr. Eliane Nunes, psychiatrist and founder of the Brazilian Society for the Study of Cannabis Sativa. She and a group of lawyers helped to set up court cases for patients authorized by the STJ to plant at home.

“We want the right of all patients to plant. What we don’t have here in Brazil is the regulation of this domestic cultivation”, says Eliane.

Today, there are five associations with granted habeas corpus for planting and production in Brazil. And there is no exact number of families authorized to cultivate for medicinal use.

It is also possible to import or buy medicines made with substances taken from the plant in pharmacies. But there are many people who want to grow and make their own oil because of the high price.

The planting of cannabis Sativa appears in 33 proposals that are being processed today in the Chamber of Deputies. In the Senate, there are three projects that deal with the regulation of the cultivation, harvesting, and medicinal use.

Source: G1

“I heard my son say ‘I love you’ for the first time when I was 8 years old”, says Priscila Guterres Moraes, 41, Levi’s mother. Premature, autistic, and unable to express himself alone, the mother says the boy found new “brain connections” that unlocked his speech after receiving the substances derived from marijuana.

The achievement of incalculable value for parents is a reflection of the struggle for the release of medical cannabis intensified since 2010 in Brazil: the import authorization for the product that guarantees a new life for Priscila’s son was one of more than 70,000 already granted since 2015.

A number even lower than the potential of medicines, according to experts, but which already represents a 15-fold increase in imports in 5 years. An expanding market that promises to treat more than 20 different medical conditions and which already has 18 products authorized for sale in pharmacies across the country.

Levi, Priscilla’s son, is now almost 10 years old. After so many consultations, the mother herself explains in a simplified way what CBD (cannabidiol), one of the substances in cannabis, caused her son: “[He had a brain condition] as if they were disconnected wires… It seems that [with CBD] the connections met, the little threads met”, says Priscila.

This system is directly or indirectly related to a list of conditions, disorders, or diseases described in different studies with cannabis derivatives. They are in the spotlight of science and even the international pharmaceutical market: refractory epilepsy, multiple sclerosis, ASD, Parkinson’s, Alzheimer’s, and even mental illnesses such as depression and anxiety.

Source: G1

The National Health Surveillance Agency (ANVISA) approved the use and marketing in Brazil of the first product derived from medical cannabis with a THC concentration above 0.2%. This is Cannabis sativaGreenCare Extract (160.32 mg/ml). This is the 16th cannabis-based product approved by ANVISA.

Medicine is the 15th allowed in Brazil. The medicine will be manufactured in Canada and can be sold, with a prescription, in pharmacies and drugstores.

The National Health Surveillance Agency (Anvisa) approved, this Monday (25), the importation of a new medicinal product based on Cannabis, the Cannabidiol Active Pharmaceutical. The drug can be sold in pharmacies and drugstores, with a doctor’s prescription, through a type B prescription, which has a blue color.

This is the 15th cannabidiol-based product approved for medicinal purposes in Brazil. The product, which will be manufactured in Canada, is an oral solution with a concentration of 20 mg/mL of cannabidiol (CBD), with up to 0.2% of tetrahydrocannabinol (THC).

The measure was published in the Official Gazette (DOU). The delivery of the product must be made by the pharmacist.

Source: G1